Many of us just stick with social media and share links to our work, telling people where they can buy it. It’s a lot easier to publicize when you can hide behind a computer. Some of us are comfortable enough to schedule book signings, but even that can be a bit intimidating at times. It’s hard to draw attention to ourselves at a fair or festival. After all, we’re writers. Not carnival barkers!
Another venue for our self promotion is radio. However, it’s not easy to get on radio. In fact, I’ve reached out to countless radio stations to promote Revelation Calling. Out of over 500 total contacts, I ended up doing only two radio interviews. It took a lot of time to make that many contacts. In other words, I wasted a lot of time. Video is a great option if you like to use YouTube but there are no guarantees that you’ll get views. Most of mine have had less than ten views despite how many times I’ve shared the videos on Facebook.
There is another great option for independent writers, however. (You didn’t really think I was just going to write a blog complaining about the issue, did you?) It might be well worth your while to consider going onto podcasts to talk about your work. For those not familiar with a podcast, it is nothing more than someone that wants to do their own radio show online. There are thousands and thousands of them. Take some time to search for podcasts geared toward writers, especially independent writers or writers in your genre. There are many Appalachian themed podcasts out there. They are just as eager to find guests to come on their shows as you are eager to tell others about your work! Check out the links below. This is from Appalachian Shine and features some of the members of this guild.
https://appalachianshine.podbean.com/e/christian-author-connie-wohlford/
https://appalachianshine.podbean.com/e/jonathan-swift-and-the-swift-silver-mine/
https://appalachianshine.podbean.com/e/kari-kilgore-and-her-connection-to-the-shining/
https://appalachianshine.podbean.com/e/appalachian-author-tammy-robinson-smith/